Product Design, Visual Design, Branding, UI/UX, Art Direction
The Live Nation App was an inventive collaboration with a team of music enthusiasts and technologists at Live Nation Labs. We earnestly re-imagined a brand new UI/UX that recommends concerts and is personalized by users' music preferences and favorite artists. The new app quickly climbed from 2 to 4.5 stars. As Art Director, I led Visual Design and UI/UX for OnBoarding, Discovery, Ticket Flow, and Artist Pages, as well as branding, GTM marketing, and social strategy.