Runstrong
Art Director • 2010 - 2011
Runstrong was a small design firm that worked with both small businesses and some pretty big names, including Nike, American Diabetes Association, and Cristiano Ronaldo. I provided art direction, graphic design, and interaction design, focusing primarily on branding and UI/UX for high-end websites and advertising.
Cristiano Ronaldo / Web
One favorite project was designing the US website for Cristiano Ronaldo, one of the biggest names in fútbol. My concept secured the project, and I worked closely with the Creative Director and Chief Engineer on a dynamic layout that aggregated Ronaldo’s social channels, schedule, statistics, and provided several language options.
American Diabetes Association / Web
Honored to have had the opportunity to support a great cause, and design an interface for the “Stop Diabetes” campaign, which brought together stories from real people as well as celebrities. The interface combined user-generated content with an infinite canvas UX.
Nike / Graphics
Working on a Nike project is always exciting. Below are just a few samples of graphics and typography that I designed for college football camps that Nike partnered with in Los Angeles.
Pavonine Fashion / Branding & Web
Fashion designer, Jessica Solomon, approached us for a redesign of her lifestyle brand, Pavonine. I had the opportunity to refresh her identity design, provide art direction for imagery, and redesign her website, from a blog to a full-fledged on-line store, with a “look book” catalog approach.
